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Capturing value in the new agri-food domain of growth
By 2050, the world’s population will exceed nine billion. Providing healthy food for everyone while conserving land, water and energy is a daunting challenge. To meet it, fresh ideas and new collaborations are emerging, spanning the traditional boundaries of agriculture, technology and food value chains. Industries are reconfiguring. Production and distribution systems are being reshaped to focus on the essential goal of feeding the world. The result is a new domain of growth, full of opportunities for new business models—we can help you seize them.
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Consumers are demanding healthier, more sustainable food––driving the need for greater transparency. We need to know how food is produced, where it comes from and its environmental impact.
Meeting these expectations requires collaboration. Companies, regulators and stakeholders must work together to deliver better nutrition, sustainable consumption and global food security.
One third of the world’s food is wasted. From farm to store, the food value chain is inefficient and outdated. Climate change and geopolitics are adding risk. Building resilience is crucial.
There’s good news—solutions are within reach. New technologies are revolutionising how we produce, store and distribute food. And there’s significant room in food supply chains for sustainability wins and cost improvement.
By reducing waste, increasing transparency and making data-driven choices, we can transform agri-food supply chains.
It’s possible to meet rising food demand, support biodiversity and achieve net zero without harming the planet. But to do this, food production must become smarter and more sustainable.
Collaboration is critical—farmers, producers, retailers and governments working together to make it happen. Adopting innovative technologies, sustainable farming methods and forward-thinking business models.
As players across the food domain become more connected, advanced tech is solving the toughest problems and creating opportunities.
Satellites and drones are boosting productivity and conserving resources. Blockchain and the internet of things (IoT) are ensuring food traceability and safety. AI and precision fermentation are making production smarter and greener.
Across the world, the potential of tech-enabled, data-driven agriculture to increase yields, decrease costs and improve sustainability is enormous.
Our food system needs to work with, not against, nature. This means a reimagined domain that values natural resources accurately using both financial and non-financial metrics.
We’re working closely with agri-food businesses, consumer product companies, governments and other stakeholders. Together, we’re creating frameworks that will value and protect our natural assets.
A reconfiguration of the global economy means the value of the Feed domain could reach up to US$10.8 trillion in 2035. We’ve mapped the value in motion from now to 2035, so you can build a future-ready business to capture it.
See the shifts. Seize the value. Stay ahead.
Industries are reshaping around fundamental human needs, creating value through collaboration across interconnected domains that now replace traditional value chains.
National Retail Federation 2025 is where the industry goes to build relationships, gain new insights to help make bold choices in the year ahead and experience the futuristic tech that is transforming retail. Please stay tuned for more details on our participation.
The Consumer Goods Forum annual Global Summit will bring together retailers, manufacturers and service providers to share knowledge and practices to overcome today’s most pressing challenges. Please stay tuned for more details on our participation.